When your online presence is coming up short, you could be unknowingly turning away new customers. With the right Digital Strategy Consulting in place, we can help develop an engaging online presence which will drive sales and ensure your brand is in front of the right type of consumers
Every business needs to be available to potential customers 24/7, but this does not mean that you must be answering them the minute they contact you.
Having an online presence that allows them to engage with you and learn more about your brand is vital. No longer can you just rely on word of mouth referrals for generating new business.
The challenge for companies is that many business owners are unaware of how to get their brand online. Researching and learning how build an online presence can be complex, time-consuming and most of all, expensive. This is where Digital Strategy Consulting can help.
There are several options for businesses wanting to improve their digital strategy:
- Invest in yourself and your team to get your online and social presence where it needs to be. This option can work well; however, it takes time, money, and is also somewhat concerning when you are investing in something you don’t truly understand.
- Pay a third party to tell you what you need to have, and then get them to do this for you – crossing your fingers that it works and that it won’t be too expensive (be aware that ongoing subscription models can snowball!).
- Engage with digital consultancy services that truly get “you” and your business, establishes the key online programmes you need, helps you set them up and provides the training for you to become self-sufficient.
We are #3. We provide digital strategy consulting which is different.
Yes, we will handle all of your online presence for you, and offer you an ongoing model to pay us to continue to do it. However, our aim is to empower you to be able to take control of your own online business. After this, we will be there for digital strategy support if, and when you need us to be.
Whether it is getting your website up and running, improving what you already have, looking at the social channels that best fit your need (maybe it’s Facebook, maybe it’s not) and then helping you build out your messaging to drive awareness and new customers – our digital consulting services have you covered.
And whilst we are techy – we don’t speak techy with our clients. We speak plain English and present our solutions so that you understand and can see them in action. We don’t hide behind computer language and jargon – this just doesn’t work for anyone.
Our Outcomes
HOW WE HELP
Create your online strategies & systems
Build simple, achievable action plans for future success
Create a steady stream of opportunities
Have a consistent flow of new customers enquiring about your services online
Help you become the market leader both on and offline
Make your business be the first one that your local audience sees, engages with, and then buys from
Ensure return on investment
Build plans that maximise the return from every £ you invest in marketing your business
Equip your team
Training you and your teams on the processes and techniques to be self-sufficient
have More certainty
Improve how your business performs and take the guesswork out of your future turnover
Who We Help
Who can benefit from a digital strategy consultant?
Trades
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- Builders
- Plumbers & Gas Engineers
- Electricians
- Carpenters
- Roofers
- Landscapers
- Kitchen Fitters
- Painters & Decorators
- Glaziers
Small Businesses
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- Cleaning Companies
- Healthcare Providers
- Estate and Property Agents
- Driving Instructors
- Couriers
- Taxi Firms
- Mechanics
- Hair & Beauty Professionals
- Personal Trainers
- Opticians
Venues
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- Restaurants
- Pubs & Bars
- Takeaways
- Travel Companies
- Event Venues
- Hotels
Professional Services
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- Accountants
- Solicitors
- FCA’s
- Architects
- Dentists
- Surveyors
- Osteopaths
- Therapists
- IT Services
Brands
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- Established
- Start Ups
- DIY
- FMCG
- Non Foods
- BWS
- Cosmetics
- Fashion
- Technology
- Telecoms
Agencies
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- Digital
- Recruitment
- Sales
- Advertising
- Marketing
Trades
- Builders
- Plumbers & Gas Engineers
- Electricians
- Carpenters
- Roofers
- Landscapers
- Kitchen Fitters
- Painters & Decorators
- Glaziers
Small Businesses
- Cleaning Companies
- Healthcare Providers
- Estate and Property Agents
- Driving Instructors
- Couriers
- Taxi Firms
- Mechanics
- Hair & Beauty Professionals
- Personal Trainers
- Opticians
Venues
- Restaurants
- Pubs & Bars
- Takeaways
- Travel Companies
- Event Venues
- Hotels
Professional Services
- Accountants
- Solicitors
- FCA’s
- Architects
- Dentists
- Surveyors
- Osteopaths
- Therapists
- IT Services
Brands
- Established
- Start Ups
- DIY
- FMCG
- Non Foods
- BWS
- Cosmetics
- Fashion
- Technology
- Telecoms
Agencies
- Digital
- Recruitment
- Sales
- Advertising
- Marketing
OUR PROCESS
How We Get You Results
DISCOVERY & UNDERSTANDING
We work with you to understand where you want to get to and the big challenges that are stopping you from getting there
STRATEGY CREATION
We build tools and frameworks that are proven to deliver the success you are looking for – and we show you how to use them
ACTION & IMPLEMENTATION
We then activate these programmes on your business, check the performance and adjust to maximise your success.
SEE IF WE’RE A GOOD FIT
IN LESS THAN 2 minutes
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Case Studies
Success Stories
HEALTHCARE PROVIDER
Increased their annual turnover from £85k to £1.3m
MENTORING FOR BUSINESS GROWTH
secure two new contracts worth more than £100,000
Developing a High Spec Offer
Growth in sales from an initial £10k per year to £1.2m
GROWING TELECOM SALES
4% increase in customer qualification accuracy
WHAT’S ON YOUR MIND?
Frequently Asked Questions
What is Digital Strategy Consulting?
Digital strategy consulting provides digital solutions which will work for your unique business. Digital solutions cover everything in your company that involves some form of digital interaction. This can be the website, social media, email communication, and online customer relationship management (CRM) systems.
For small companies, where decisions are made by one or two people, the plan is simple; decide what you want to do, and then do it (making sure you have measurements in place). For larger businesses, there is a need to ensure that marketing budgets, as well as staff costs are covered with a high degree of confidence on the sales value that will ensue. Planning for what sales and marketing activities will take place in a year is vital for ensuring your business stays on track. This is exactly what Sales & Marketing Strategy Consultants will do. A sales & marketing consultancy will develop a strategy, put this in motion, and help you monitor the results.
Why do I need an online presence?
Whilst you may not see the reasoning or benefit of being online, your prospects and customers do. If you are not (a) present online, at least with a website, (b) providing information about your products and services and / or (c) activating engagement via social media, you are behind your competition because they are doing this. Consumers now expect to interact and engage with all kinds of businesses digitally, and if you aren’t meeting these expectations, you could be missing out.
With the volume of research and supplier selection for all types of business coming via search engines and online messaging it is vital that you are visible when prospects are looking for your services. This is exactly what digital strategy consulting can do for your business.
I’ve got Facebook and Instagram, surely that’s enough?
Possibly, but maybe not. The current move for many sectors is into other social media and messaging platforms so it is important to be offering content on platforms that your customers and prospects use.
I think my website is performing well - what would digital strategy consulting do to help?
Our programmes monitor all aspects of a business’s online performance, and we can check everything from Google ranking through to social media engagement levels, and customer reviews. Our toolkit allows us to report on how your customers perceive you, rate it versus your competition and find ways to improve your positioning. The methodology we have allows us to do all of this for you or give you full access to manage this yourself.
Will you take on my website development for me?
If you want us to review your website and offer suggestions, then we will happily do this as part of our digital consulting services.
If you don’t have a website, or want a new one, our team of web developers can create effective websites for any business type, sector, or service efficiently and quickly.
We can work within your current hosting platform or migrate this and fully manage this process for you – the choice is yours.
I want to use social media more but don’t know where to start - can you help?
Our ethos is to get you to where you want to be, and social media is no different. We would review all the channels available to you, and make sure you are being effective on each of these. Then we would plan to get you to where you need to be quickly, and them implement the plan to make this happen.
Once this is in place, we would work with you and your team to train you to manage this yourself. Yes, we can take all of this for you; however, we want you to be in control of your business and not feel that you must rely on our digital strategy support.